Home Staging Marketing Ideas
May 5th, 2011
Question: Real Estate Marketing Tips - Beyond MLS..? Youtube?
Hi. I'm looking for ideas to get people INTO the house I am trying to sell. It has only been on two weeks, but with three kids and having already bought another house, I would like - no, LOVE - for it to sell quickly. It seems to be priced about right, is beautifully staged and landscaped, yet there has been very little traffic (7 couples in 2 weeks). I live in Bergen County, NJ and the house is listed at about 1.5M in a town where there are 86 homes on the market over 1 M.
I have done all I can do with the house but I am wondering what kind of marketing tips might be relevant in this market beyond the usual ( I have an agent who has listed it MLS, local newspapers, broker's open house). My agent really has not come up with any other marketing ideas. I have not done a public open house as I have heard that those rarely result in sales, particularly in my area. Have thought about Youtube and Craigslist - what do you think? Any other ideas?
Answer: As a real estate agent in another state, when you're not seeing the results you want, I always suggest lowering the price. Did you have your home appraised before you listed it, or did the agent tell you what to set the price at?
Also, in my area, open houses sometimes are helpful. It might be worth your while to do one, plus it would be extra advertising about your house at no extra cost.
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